The Important Thing is the Name of the Chocolate Stick Candy in the Anime (Pocky, Rocky, Packy?)
Introduction
Pocky is the most popular product of chocolate stick confectionery. It is sold by Ezaki Glico and is popular not only in Japan but also overseas. Because it is a very popular candy, it appears frequently in anime. However, most of the names are not Pocky but Rocky or Packy. The reason is simple because it has a trademark. This is because permission from Ezaki Glico is required to appear in the anime under the official name.
It is not economically or temporally reasonable for an anime production company to negotiate a trademark with a large company for a candy that appears only in a part of the daily scene. Also, in those few scenes, where the name of the candy becomes Rocky or Packy, there is no influence on the story itself. Therefore, when making it appear in anime, it is a very hard decision to use a name other than Pocky.
But I like Pocky. Therefore, I investigated chocolate stick confectionery that appeared in anime. The results of the survey are described below. Does anyone find it useful to read this article? Lol
Investigation Result
・Pocky
(C)2008瀬川ハジメ/[喰霊-零-]製作委員会
Source: “Ga-Rei: Zero” episode 10
・KOCKY
©京都アニメーション/うさぎ山商店街
Source: “Tamako Market” episode 10
・Lucky
©2017「月がきれい」製作委員会
Source: “Tsuki-ga-Kirei” episode 4
・PACKY
(C)荒井チェリー/一迅社・未確認で進行形製作委員会
Source: “Engaged to the Unidentified” episode 12
・Rocky
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch” episode 3
・Pucky
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch” episode 14
・Pokee
©2015 サンカクヘッド/集英社・「干物妹!うまるちゃん」製作委員会
Source: “Himouto Umaru chan” episode 11
・qoky
©しろ/アース・スター エンターテイメント/『ヤマノススメ』製作委員会
Source: “Encouragement of Climb Season2” episode 24
・Unknown
©2016 うかみ/KADOKAWA アスキー・メディアワークス/ガヴリールドロップアウト製作委員会
Source: “Gabriel DropOut” episode 1
・PONY
(c)横槍メンゴ/SQUARE ENIX・「クズの本懐」製作委員会
Source: “Scums Wish” episode 8
・Koppi
©石塚千尋・講談社/「ふらいんぐうぃっち」製作委員会
Source: “Flying Witch” episode 6
・Koppi
(C)鎌池和馬/冬川基/アスキー・メディアワークス/PROJECT-RAILGUN
Source: “A Certain Scientific Railgun” episode 2
・Poaky
(C)VisualArt’s/Key/Angel Beats! Project
Source: “Angel Beats” episode 9
・プッキー (Pucky)
©かきふらい・芳文社/桜高軽音部
Source: “K-On!!” episode 4
・Lucky
©かきふらい・芳文社/桜高軽音部
Source: “K-On!!” episode 11
・Rocky
© Magica Quartet / Aniplex – Madoka Movie Project Rebellion
Source: “Puella Magi Madoka Magica” episode 9
・Rocky
©ANOHANA PROJECT
Source: “Anohana” episode 5 & 11
・Bucky
(C)なもり/一迅社・七森中ごらく部
Source: “YuruYuri♪♪” episode 9
・Unknown
©tari tari project
Source: “TARI TARI” episode 2
・Unknown
(C)原悠衣・芳文社/きんいろモザイク製作委員会
Source: “Kin iro Mosaic” episode 7
・Rocky
© 瀬尾公治・講談社/2013「君のいる町」製作委員会
Source: “A Town Where You Live” episode 8
・Pochy
(C)2015 なもり/一迅社・七森中ごらく部
Source: “YuruYuri San☆Hai” episode 4
・PACKY
©「SHIROBAKO」製作委員会
Source: “Shirobako” episode 23
・Pochy
© 得能正太郎・芳文社/NEW GAME!製作委員会
Source: “New Game!” episode 1
・Rocky
Source: “Saekano” episode 8 & 5
・Unknown
© 黒田bb・芳文社/Aチャンネル委員会・MBS
Source: “A-Channel” episode 8
・Unknown
©三上小又・芳文社/ゆゆ式情報処理部
Source: “Yuyushiki” episode 3
・Picky
© 雨隠ギド・講談社/「甘々と稲妻」製作委員会
Source: “Sweetness and Lightning” episode 9
・Piky
(C)虎虎/京都アニメーション/中二病でも製作委員会
Source: “Love Chunibyo Other Delusions Heart Throb” episode 2
・Poccy
(C)虎虎/京都アニメーション/中二病でも製作委員会
Source: “Love Chunibyo Other Delusions Heart Throb” episode 5
・Rocky
©2017 丸戸史明・深崎暮人・KADOKAWA ファンタジア文庫刊/冴えない♭な製作委員会
Source: “Saekano: How to Raise a Boring Girlfriend Flat” episode 8
・Unknown
©新木伸・あるや/小学館・GJ部保護者会
Source: “GJ Club” episode 7
・Unknown
(C)ENTERBRAIN, INC./アマガミSS製作委員会
Source: “Amagami SS plus” episode 7
・Pokky
©川井マコト・芳文社/幸腹グラフィティ製作委員会
Source: “Gourmet Girl Graffiti” episode 8
・Unknown
© タカヒロ・田代哲也/スクウェアエニックス・「アカメが斬る!」製作委員会
Source: “Akame ga Kill” episode 22
・Unknown
(C)椿いづみ/スクウェアエニックス・「月刊少女野崎くん」製作委員会
Source: “Gekkan Shoujo Nozaki kun” episode 3
・Packy
©2016 いみぎむる/KADOKAWA アスキー・メディアワークス刊/この美製作委員会
Source: “This Art Club Has a Problem” episode 11
・Pockn
©西尾維新/講談社・アニプレックス・シャフト
Source: “Cat Story (White)” episode 3
・STICK SNACK
(C)2013 さがら総・メディアファクトリー/「変猫。」製作委員会
Source: “The Hentai Prince and the Stony Cat” episode 2
・Bocky
©2016 遠藤浅蜊・宝島社/まほいく
Source: “Magical Girl Raising Project” episode 2
・Unknown
©2017 プロジェクトラブライブ!サンシャイン!!
Source: “Love Live! Sunshine!!” episode 3
・Unknown
© 庵田定夏/KADOKAWA エンターブレイン刊/私立山星高校文研部
Source: “Kokoro Connect” episode 9
・POKIRI
©BNEI/PROJECT iM@S
Source: “The Idolmaster Cinderella Girls” episode 5
・Puck
© Project Revue Starlight
Source: “Revue Starlight” episode 5
・Unknown
©畑健二郎/小学館・三千院家執事部・テレビ東京
Source: “Hayate the Combat Butler” episode 9
・Packy
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch×365” episode 3
・Unknown
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch×365” episode 7
・Poocky
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch×365” episode 14
・Unknown
©蒼樹うめ・芳文社/ひだまり荘管理組合
Source: “Hidamari Sketch×Hoshimittsu” episode 2
・Unknown
©円谷プロ ©2018 TRIGGER・雨宮哲/「GRIDMAN」製作委員会
Source: “SSSS Gridman” episode 2
・Unknown
©Project‐118/凪のあすから製作委員会
Source: “Nagi Asu A Lul in the Sea” episode 18
・Pooky
(C)2014 Project 2H
Source: “Yuki Yuna is a Hero” episode 4
・POKO
©矢吹健太朗・長谷見沙貴/集英社・とらぶるダークネス製作委員会
Source: “To Love Ru Darkness” episode 7
・Pochi
©小林 立/スクウェアエニックス・清澄高校麻雀部
Source: “Saki” episode 1
・Rocky
(C)2009 葵せきな・狗神煌/富士見書房/碧陽学園生徒会
Source: “Student Councils Discretion” episode 5
・Unknown
©ぢたま某・講談社/kiss×sis製作委員会
Source: “Kissxsis” episode 3
・Koppi
©I*Chi*Ka/なつまち製作委員会
Source: “Waiting in the Summer” episode 2 & 12
・Pockie
(C)Sphere/奥木染町内会
Source: “Yosuga no Sora” episode 1
・Rocky
©河野裕・椎名優 /KADOKAWA/アニメ「サクラダリセット」製作委員会
Source: “Sagrada Reset” episode 12
・Unknown
©鳥居なごむ・京都アニメーション/境界の彼方製作委員会
Source: “Beyond The Boundary” episode 6
・PREKY
©2005 BONES/Project EUREKA
Source: “Eureka Seven” episode 7
・Chico Stick
©TAa・KADOKAWA・TYPE-MOON / 「衛宮さんちの今日のごはん」製作委員会
Source: “Todays Menu for the Emiya Family” episode 7
・CHOCOLATE STICKS
©AIS/海上安全整備局
Source: “High School Fleet” episode 4
・PACKY
©篤見唯子・芳文社/スロウスタート制作委員会
Source: “Slow Start” episode 8
・KOCKY
©京都アニメーション/うさぎ山商店街
Source: “Tamako Market” episode 10
・Bocky
(C)和ヶ原聡司/アスキー・メディアワークス/HM Project
Source: “The Devil Is a Part Timer” episode 7
・Pecky
©宮原るり・少年画報社/委員会はみんな河合荘
Source: “The Kawai Complex Guide to Manors and Hostel Behavior” episode 9
・Pocky
©2018 鴨志田 一/KADOKAWA アスキー・メディアワークス/青ブタ Project
Source: “Rascal Does Not Dream of Bunny Girl Senpai” episode 2 & 3
Conclusion
Who will benefit from this survey? However, since I surveyed, I would like to summarize the results here. See the graph below. In conclusion, it turned out that “Rocky” is the most frequently used name in anime. The next most commonly used name is “PACKY”. Both are close to the official name “Pocky”.
There are two animations that use the official name “Pocky”: “Ga-Rei: Zero” and “Rascal Does Not Dream of Bunny Girl Senpai”. Both works contain fantasy elements. Therefore, both animations are working on creating works that emphasize reality. So they were also concerned with the name of chocolate stick candy. I will explain this in-depth later.